FACTORS AFFECTING THE INCREASE IN WORKING POTENTIAL OF DEPARTMENT STORE EMPLOYEES

  • Cholpassorn sitthiwarongchai College of Innovation and Management, Suan Sunandha Rajabhat University, Bangkok, Thailand
  • Wutipong Janmuangthai College of Innovation and Management, Suan Sunandha Rajabhat University, Bangkok, Thailand
  • Photsatorn Taraporn Policy and Planning Division, Suan Sunandha Rajabhat University, Bangkok, Thailand
Keywords: Supportiveness, Increasing potential, Employees

Abstract

The research objectives of this study were 1) to study the supportiveness on employees’ work 2) To study an increasing potential on employees’ work and 3) to study factors affecting the potential of employees. The population of this research is the Department Store Employees, with the total of 200 people. This research conducted by using questionnaire to collect data with a simple random of 140 people. The data was analyzed and processed with statistical software, statistical methods used to analyze data were percentage, average, standard deviation, maximum, minimum, simple statistical correlation of Pearson, the VIF value, the Tolerance values and Statistical analysis of stepwise multiple regression. The level of statistical significance was at the level of 01.
The results showed that: 1) the department store employee of 140 people, mostly are female with the average age range is 26-30 years, graduated lower than bachelor's degree with the single status and period of working performance is between 2-5 years, 2) the supportiveness on employees’ work, the overall result is at high level. When considering in each aspect, the knowledge skills is at the highest level. Followed by the technical skills /methods / communications skills and the supportiveness from management which shown at a high level, 3) an increasing potential on employees’ work, an overall result is at the highest level. When considered each aspect, the result shown at the highest level in every aspect. The first one is the information technology aspect, followed by the training aspect /field trip study aspect / teamwork aspect and further educational aspect respectively. 4) the technical skills aspect/ methods / communications skills aspect and the supportiveness from management has influenced towards an increasing potential on employees’ work with the relationship that is not over 0.80 5) variable factors that influencing an increasing in potential on employees’ work is to increase the potential of employee’s work = 2.459 + (0.142 * Supportive from management) + (0.153 * technical skills/ methods/ communication skills) + (0.172 * knowledge skills) which can be explained by an increased percentage of 76.4 percent and a standard deviation of prediction is at .227.

Published
2020-02-11