CORPORATE ENGAGEMENT AFFECTS THE RETENTION OF EMPLOYEES OF THE PAPER MANUFACTURING INDUSTRY

Abstract

The purpose of this research is to study the condition of the commitment to the
organization that affects the maintenance of the employees. And to study the commitment to
the organization that affects the maintenance of the paper manufacturing industry in Bangkok
and its vicinity from the study sample is 251 employees. The tools used to collect data are
questionnaires that pass the tool quality inspection. The statistics used for data analysis are
percentage, mean, standard deviation. Pearson's simple correlation coefficient. And stepwise
multiple regression analysis by setting statistical significance at the level of 0.01. Most of the
samples were female, aged 25-35 years, with a bachelor's degree. And working period 1-10
years for the commitment to the organization as a whole is at a high level. And if considered
harmful. The first step is the strong desire to maintain membership in the organization. Next is
the willingness to devote your best efforts for the benefit of the organization. And the
confidence and acceptance of the goals and values of the organization respectively for the
maintenance of the employees at a high level. If considering in each aspect. The first is the
working conditions. The second is acceptance. And responsibility respectively for the
relationship between the commitment to the organization that affects the existence of the paper
manufacturing industry employees in Bangkok and its vicinity found that ties with the
organization. There is a relationship with the confidence and acceptance of the goals and values
of the organization (X1) and the willingness to dedicate their best efforts for the benefit of the
organization (X2) or can be described as the relationship regression equation as follows: Per
organization = 2.982 + (.387 * X1) + (.513 * X2).