Influencing Factors of reputation on student satisfaction for Private university in Hunan

Abstract

The research was to investigate actual Influencing Factors of reputation on student satisfaction for Private University in Henan. The conceptual framework was developed from the literature review and survey in the area and other contemporaneous research in human resource management. Accordingly, the researchers consider the importance of the factors of educational source, teaching quality, teaching, personnel, facility location, and logistic service.
In this the researchers employed the quantitative research approaches. The instruments of research were steps of a questionnaire. Data were collected from 366 people who are student of private university in Hunan. The data collected were analyzed using the path modeling and on the basis of observing the actual student satisfaction of the organizations studied through all operational links in the reputation and management.
Findings are as follows: Applications of educational source, teaching quality, teaching, personnel, facility location, and logistic service were explanatory of the variance in student satisfaction at 56.2 percent (R2 = 0.562). Each factor involves significant aspects with the total being 27. All aspects should be addressed if problems are to be successfully solved over the long haul.