Restaurant Industry Success Guidelines in Bangkok

Abstract

The objective of this research was to study Restaurant Industry Success Guidelines in Bangkok. It was found that the success of the restaurant business from the perspective of customers or consumers consisted of product quality, variety of food menus, politeness, The friendliness and cleanliness of the staff, reasonable price, shady atmosphere, Convenience and efficient service. In addition, consumers' expectations towards the service business and key indicators include: Quality of Service, Location, Promotions and venue atmosphere. The restaurant business is one of the businesses that negatively impact the environment when the restaurant business changes its practices to reduce the impact. And environmental protection sustainably, will result in lower business costs, reduce toxins that occur in the food production process and contribute to the success of the organization. Therefore, environmental protection is one of the factors contributing to the success of the restaurant industry: marketing strategies, food menu & staff. Entrepreneurs can operate restaurants to achieve the desired results or goals efficiently. Restaurant Industry Success Guidelines in Bangkok, the research results led to guidelines for developing or promoting the restaurant industry in business operations for tangible success. Public and private sector executives to promote, support and assist the restaurant industry in conducting business successfully and sustainably and entrepreneurs as a way to increase their potential. Self-operation in the most effective business.