EXPLORING THE RISE OF 3D DIGITAL VISUAL ART IN RAP ALBUM COVER DESIGN: A CULTURAL AND TECHNICAL ANALYSIS

Abstract

This paper studies the relationship between rap album cover design and 3D digital visual
art. The visual symbols produced by using 3D technology can convey realistic and imaginative
visual images, which is in line with the cultural characteristics of rap music. As a music form
full of personality and innovation, rap music is in line with the cultural and aesthetic trends of
young people. closely related. Applying 3D digital visual art to the album cover design not only
increases the visual impact and innovation, but also creates a stronger resonance and
connection with the target audience. Therefore, with the development of technology and culture,
we can expect a deeper interaction and innovation between rap album cover design and 3D
digital visual art.