GUIDELINES TO PROMOTE KNOWLEDGE AND UNDERSTANDING OF THAI PASSENGER USING THE SERVICES OF DOMESTIC FLIGHT ROUTES TOWARDS PROTECTION OF PASSENGERS RIGHTS
This research study the behavior of passengers using Thai airlines on domestic routes and study Guidelines to Promote Knowledge and Understanding of Thai Passenger using the Services of Domestic Flight Routes towards Protection of Passengers Rights. The study was a quantitative research by using questionnaire with 400 samples of Thai passengers.
The results showed as follows: Most of respondents were female at the age of 30-39 years with the education in Bachelor degree, having the occupation as private company employees. Most of passenger used Thai Air Asia (FD) service.
Suggestion: The airline should clearly information of protection of passenger rights on airline website and mobile application in order that passenger can read before buying a ticket. The content about protection of passenger rights should be available in the Q&A of airline website. Including passenger may complaint about an alleged infringement of the protection of passenger rights to the Department of Civil Aviation in order to investigate the facts and proceed further.