TRANSPORTATION EFFICIENCY INFLUENCES THE DECISION TO USE THE SERVICE FLASH EXPRESS IN PHUTTHAMONTHON DISTRICT NAKHON PATHOM PROVINCE

Anuch  Nampinyo; Bunyaporn  Phoothong; Sudarat  Pimonratanakan

Anuch Nampinyo Suan Sunandha Rajabhat University
Bunyaporn Phoothong Suan Sunandha Rajabhat University
Sudarat Pimonratanakan Suan Sunandha Rajabhat University

Keywords: Efficiency in Transportation, Decision to use the service, Flash express

Abstract

Abstract— The purpose of this research was to study 1) transportation efficiency affecting the decision to use Flash Express service. in Phutthamonthon District Nakhon Pathom Province 2) Decision level for using Flash Express service in Phutthamonthon District Nakhon Pathom Province The samples used in the study were People who use transportation services flash express A non-probabilistic random sampling by means of random sampling among 400 people. Research tools were questionnaires, data analysis by means of frequency, percentage, mean, standard deviation and analysis. Multiple regression using Forward Selection method. The results of the study were as follows: Convenience transportation efficiency and reliable transportation efficiency influence the decision to use Flash Express. in Phutthamonthon District Nakhon Pathom Province with a statistical significance of 0.05, while the other 2 factors consisting of transportation efficiency in speed and transportation efficiency in safety have no influence on the decision to use Flash Express service. in Phutthamonthon District Nakhon Pathom Province 2) Decision level for using Flash Express service in Phutthamonthon District Nakhon Pathom Province as a whole is at a high level.