FACTORS AFFECTING THE BUSINESS PERFORMANCE OF COMPANIES IN EEC, THAILAND

Nongsom  Srisawat; Supamit  Srisawat; Supeeraya  Kritsananukoon

Nongsom Srisawat College of Logistics and supply Chain Suan Sunandha Rajabhat University
Supamit Srisawat College of Logistics and supply Chain Suan Sunandha Rajabhat University
Supeeraya Kritsananukoon College of Logistics and supply Chain Suan Sunandha Rajabhat University

Keywords: Logistics Flexibility, Supply Chain Flexibility, Environmental Uncertainty, Business Performance

Abstract

Abstract—At present, Thai government has a policy of special development zones in the eastern Thailand to increase the country's competitiveness. Therefore, this research aims to examine the moderating role of environmental uncertainty on the effect of logistics and supply chain flexibility on performance of businesses in the Eastern Economic Corridor (EEC). The research was a quantitative study using questionnaires as a research instrument. Data were collected from 360 companies in the EEC obtained by stratified sampling. The statistics used in the data analysis were the structural equation model (SEM). The results showed that logistics and supply chain flexibilities had a positive effect on business performance with the mediation effect of environmental uncertainty. In addition, this research suggests that educational institutions, the companies and related departments should jointly provide training courses on how to improve logistics and supply chain flexibilities under the uncertainty of the current business environment.