The Inheritance, Protection, and Innovative Development of Shanghai Woolen Needlepoint Tapestry from the Perspective of Cultural Hybridity Theory

Rongrong  Xu; Chanoknart  Mayusoh; Akapong  Inkuer; Pisit  Puntien

Rongrong Xu Suan Sunandha Rajabhat University, Thailand
Chanoknart Mayusoh Suan Sunandha Rajabhat University, Thailand
Akapong Inkuer Suan Sunandha Rajabhat University, Thailand
Pisit Puntien Suan Sunandha Rajabhat University, Thailand

Keywords: Shanghai Woolen Needlepoint Tapestry, Cultural Hybridity Theory, nheritance, Protection, Innovation Development

Abstract

Shanghai Woolen Needlepoint Tapestry, as an important part of China's intangible cultural heritage, is a unique handicraft that integrates traditional Chinese embroidery techniques with Western woolen embroidery. However, with the progress of globalization and modernization, Shanghai Woolen Needlepoint Tapestry faces many challenges in inheritance and development, including a shortage of successors, limited market demand, and a lack of cultural identity among the younger generation. This study explores the application of cultural hybridity theory in the inheritance, protection, and innovative development of Shanghai Woolen Needlepoint Tapestry. By integrating elements from different cultures, this study aims to enhance the cultural value and market competitiveness of Shanghai Woolen Needlepoint Tapestry while preserving the uniqueness of its traditional craftsmanship.