CAUSAL FACTORS OF LOGISTICS AND SUPPLY CHAIN MANAGEMENT AFFECTING THE PERFORMANCE OF ORCHID AGRICULTURAL PRODUCTS

Abstract

This research aimed 1) To study the causal factors affecting logistics and supply chain
management and the performance of orchid agricultural product farmers. 2) To study the
influence of causal factors in logistics and supply chain management on the performance of
orchid agricultural product farmers. This research is quantitative research. The sample is used
in the Orchid Agricultural products, consisting of 340 places. The research instrument was a
questionnaire. The statistics used for data analysis were frequency, percentage, mean, and
standard deviation. For the statistics used to test the hypothesis, the researcher used the
harmonic index consisting of chi- square, GFI, RMSEA and CFI. And the results of the
verification were consistent with the empirical data. The results of the data analysis showed
that the Chi- square was 92. 53 with the P- Value of 0. 07 and the CFI was 1. 00. GFI was 0. 96
and RMSEA was 0.02.
The results showed that 1) Resources capability has a direct positive influence on the
logistics management and supply chain. 2) value added has a direct positive influence on the
logistics management and supply chain. 3) logistics management and supply chain has a direct
positive influence on the competitive advantage. 4) logistics management and supply chain has
a direct positive influence on the Performance farmers 5) competitive advantage has a direct
positive influence on the Performance farmers. And the benefits of this research are a way for
the farmers to plan to implement the principles of sustainable performance.