Quantifying the Value of Logistics 5.0 Technologies for Third-Party Logistics (3PL) Providers

Lamphai Trakoonsanti; Srisarin Norasedsophon; Santipong Jirotkulkit

Lamphai Trakoonsanti College of Logistics and Supply Chain, Suan Sunandha Rajabhat University, Bangkok, Thailand
Srisarin Norasedsophon College of Logistics and Supply Chain, Suan Sunandha Rajabhat University, Bangkok, Thailand
Santipong Jirotkulkit College of Logistics and Supply Chain, Suan Sunandha Rajabhat University, Bangkok, Thailand

Keywords: Logistics 5.0, third-party logistics, digital technologies

Abstract

Logistics 5.0 marks a human-centric evolution in supply chain management, integrating advanced digital technologies with resilience and sustainability. For third-party logistics (3PL) providers, these technologies promise enhanced efficiency and competitiveness, yet quantitative evidence of their value remains scarce. This study quantifies their impact on operational performance, cost efficiency, service reliability, and sustainability using survey data from 250 Thai 3PL managers and staff. Regression analyses, supplemented by structural equation modeling (SEM), reveal significant positive effects: AI and data analytics drive 28% variance in operational performance (???? = 0.42,???? < 0.01), while IoT and robotics boost service reliability by 22% (???? = 0.37,???? < 0.01) and sustainability by 19% (???? = 0.31,???? < 0.01). Findings offer actionable insights for 3PL adoption strategies and advance Logistics 5.0 theory in emerging markets.