The Causal Relationship Model of technology acceptance affecting the intention to use electric vehicle of Bangkok

Abstract

The objective of this research is to 1) study the causal factors affecting technology acceptance 2) Study the influence of technology acceptance on electric vehicle intentions. This research is quantitative research. To test the causal relationship and results Data were collected using a questionnaire with 320 people living in Bangkok. Statistics used in the hypothesis include structural equation analysis (SEM). The results of the research according to the hypothesis found that 1) awareness of Environmental problems have a positive direct influence on technology adoption. 2) Travel behavior has a positive direct influence on technology adoption. 3) Promoting the use of electric cars has a positive direct influence on technology adoption. 4) Technology adoption has a positive direct influence on the intention to use electric cars The benefits of this research can be used in management to guide the management of technology awareness of electric cars. So that the industrial or government sector can use the information to promote the acceptance of electric car technology to grow steadily and be competitive. Which leads to good results with the next organization.