DEVELOPING EFFICIENCY IN FINANCIAL AND ACCOUNTING SERVICES GIVING FOR ENHANCING SATISFACTION AMONG SERVICE RECEIVES IN THE FACULTY OF FINE AND APPLIED ARTS, SUAN SUNANDHA RAJABHAT UNIVERSITY

  • Autjira Songjan Suan Sunandha Rajabhat University
  • Nataporn Rattanachaiwong Suan Sunandha Rajabhat University
Keywords: Development, Service, Satisfaction, Financial and Accounting

Abstract

This study concerning research and Developing Efficiency in Financial and Accounting
services giving for enhancing satisfaction among service receives in the Faculty of Fine and
Applied Arts, Suan Sunandha Rajabhat University. By studying the current condition and
problems in service delivery, guidelines for service development, service efficiency inspection
and the level of satisfaction of service recipients after service development conducted a study
with personnel in the Faculty of Fine and Applied Arts. Divided into 2 groups: the group of
interview respondents. The results of improving the service efficiency of finance and
accounting work for 10 people and the group of respondents. Satisfaction of 30 service
recipients. The research tool used was a service recipient satisfaction questionnaire. It's a
questionnaire. 5-level rating scale and interview form for improving service efficiency of
finance and accounting.
The study revealed as follows:
1. The first 4-rankings according to the importance of problems from investigating
the current state and problem of service giving in financial and accounting work for enhancing
satisfaction among services receivers in the Faculty of Fine and Applied Arts, Suan Sunandha
Rajabhat University development were ranking 1-incorrect/incomplete money disbursement
documents, ranking 2-slow money disbursement and not being as the prescribed standards,
ranking 3-delayed financial data and money disbursement evidence which causes missing the
need and quite a few and slow public relations in giving information, and ranking 4- not clear
given answers and suggestions concerning the law, regulations and ways of performing job.
2. The way of development to giving service in financial and accounting work for
enhancing satisfaction among services receives in the Faculty of Fine and Applied Arts, Suan
Sunandha Rajabhat University development comprised: 1) reviewing methods of operating the
work at present, and 2) developing the personnel.
3. The efficiency of giving service in financial and accounting work according to the
opinion of service receivers after the efficiency department was found better up in 4 aspects
like length of time taken, procedure information, and personnel.
4. The overall satisfaction of service receivers after the development of financial and
accounting work for service receivers in the Faculty of Fine and Applied Arts, Suan Sunandha
Rajabhat University development was at the high level. Each aspect was found at the high level
into 4 aspects like those of money disbursement documents, operational procedure, financial
information, and personnel.

Published
2024-03-20