Design and Development of a Dashboard System for Monitoring Operational Plans for Organizations

Abstract

This study on the design and development of a dashboard system for monitoring organizational action plans aimed to explore the creation of a dashboard for reporting progress on strategic performance indicators and to analyze data management methods that enhance the effectiveness of information presentation. Data were collected from 30 personnel at Suan Sunandha Rajabhat University. The findings revealed that the design and development of the dashboard using Looker Studio (Data Studio) provided an effective approach to data visualization. The appropriateness of transforming traditional reports into a dashboard format was rated at the highest level (x̅ = 4.63). The use of multiple chart types was also rated at the highest level (x̅ = 4.43), while combining charts with numerical tables was rated at a high level (x̅ = 4.18). The use of two colors in dashboard design was rated at a high level (x̅ = 4.43), whereas the use of three colors received the highest rating (x̅ = 4.68). To ensure clarity, the dashboard design adopted no more than three colors: green representing “Achieved,” yellow or orange indicating “Ongoing (NA),” and red signifying “Not Achieved.” Regarding data management and presentation, user satisfaction with the dashboard system was found to be high. Report completeness was rated at the highest level (x̅ = 4.23); report accuracy at a high level (x̅ = 4.68); aesthetics at the highest level (x̅ = 4.68); ease of use at the highest level (x̅ = 4.90); and clarity of communication at the highest level (x̅ = 4.68). Overall, user satisfaction with the dashboard reporting system was rated at the highest level (x̅ = 4.70), with general satisfaction also rated at the highest level (x̅ = 4.67).