Quality of service of the Dean's Office, Faculty of Allied Health Sciences, Suan Sunandha Rajabhat University

  • Wanwipa Bamrungpong Acting Head of Office College of Allied Health Sciences, Suan Sunandha Rajabhat University
  • Sakul Jariyachamsit Hospitality Industry Management, Suan Sunandha Rajabhat University
Keywords: Service Quality, SERVQUAL Model, Reliability

Abstract

This research, a study on the service quality of the Dean ' s Office, College of Allied Health Sciences, Suan Sunandha Rajabhat University, aimed to: 1) assess the level of service quality of the Dean's Office; 2) study the characteristics of the service recipients ; and 3) compare the service quality levels based on personnel type, experience, and perception of information. The population comprised 60 personnel from the College of Allied Health Sciences, Suan Sunandha Rajabhat University . The sample group consisted of 53 individuals, which was obtained through proportional stratified random sampling. The data collection instrument was a questionnaire. Statistical analyses included frequency, percentage, mean, standard deviation, Independent Samples t-test, and One-Way ANOVA. The research findings indicated that the overall service quality of the Dean ' s Office, College of Allied Health Sciences, was at a good level ( Mean = 4. 25) . When considering individual dimensions, the highest- rated aspect was Assurance ( Mean = 4. 44) , followed by Empathy (Mean = 4.31). The lowest-rated aspect was Reliability (Mean = 4.09). Hypothesis testing revealed a statistically significant difference ( p < . 05) in the opinions on service quality between academic staff and support staff. The results of this research can be utilized as baseline data for planning and developing service processes to enhance future efficiency.

Published
2026-01-23